Stain resistant – The structure of woollen fibres is stain resistant and slow to absorb moisture – qualities that also make it easy to clean.
Hypoallergenic – Resisting the growth of irritants like bacteria, moulds and mildew, wool also traps potential allergens, removing them from the air you breathe.
Durable – With a crimped fibre that springs back into shape, wool carpets wear gracefully, retaining their resilience and luxurious soft feel underfoot.
Quiet – The acoustic properties of wool help keep rooms quieter by absorbing airborne noise and reducing its transmission through floors.
Comfortable – Trapping air in its fibres, wool is a natural insulator, keeping rooms warmer in winter and cooler in summer.
Low flammability – Wool will not readily melt or burn when exposed to heat or flame”.